Before you plan your next quarter, answer these 10 diagnostic questions honestly. Do not guess — use real data from your TMS and load history.
Lane Discipline
- What percentage of your loads come from direct shipper relationships vs. load boards?
- What was your average rate-per-mile on contracted lanes vs. spot lanes last quarter?
- How many deadhead miles did you run last month — and what did that cost you?
Shipper Relationships
- How many repeat shippers do you have vs. one-time customers?
- When a shipper asks for a rate reduction, do you have data to hold your position?
- Do you know the freight value you are moving for each shipper — or just the rate you charged?
Rate Structure
- Are you running primarily rate-per-mile or flat rate contracts?
- Do you factor in fuel surcharge, accessorials, and detention in every quote?
- How often do you renegotiate rates with your top shippers?
Operational Systems
- Do you track on-time performance and damage rates per lane — and share that data with shippers?
If you are unsure of your answers to three or more of these questions, take the Freight Acquisition Scorecard — it identifies exactly where your operation is leaking revenue.